In the bustling world of skincare, IMEAN stands out by embracing authenticity and simplicity. Founded by Sarah Choi, who brings 27 years of dedicated experience, IMEAN is committed to delivering high-performance, clean beauty solutions. 

At the heart of our formulations is the Pisum Sativum Peptide, a natural collagen booster sourced from Germany, renowned for its efficacy. Our minimalist approach ensures that each product is crafted with intentional ingredients, aligning with our core values of transparency, efficacy, and longevity.

Join us on this journey to redefine your skincare routine with products that are as straightforward as they are effective.

Visible Results, Proven by Science

What can be simplified without losing performance? Our answer lies in precision. We create skincare that is purposeful

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HOW CLEANSING AND HYDRATION TRANSFORM YOUR SKIN HEALTH

Discover why cleansing and hydration are the two non-negotiable steps for skin that looks and feels its healthiest.

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Historic yellow building with ornate white columns and classic European windows, bathed in golden sunlight under a clear blue sky – a visual from Sarah’s Edit to Munich, Germany – travel inspiration from IMEAN Beauty.

Sarah’s Edit to Munich, Germany

A minimal travel guide from IMEAN’s founder, Sarah Choi. Where to go, walk, eat, and pause in Munich, from parks and museums to organic bakeries and quiet, refined meals.

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Slow-motion drop of peptide serum landing on fingertip, capturing the lightweight texture and precise application of IMEAN’s formula

What Are Peptides? A Skincare Essential Backed by Science

Discover what peptides are, how they work, and why they’re essential to any smart, simplified skincare routine backed by science.

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Clear gel texture of IMEAN bioengineered serum in a glass dish with suspended microbubbles

What Is a Bioengineered Natural?

Clean beauty is evolving. Discover what bioengineered naturals are, how they work, and why they’re redefining what it means to be truly clean.

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Transparent peptide serum drops highlighting clean, minimalist and intentional skincare texture and ingredient clarity by IMEAN Beauty

Intentional Skincare 2025: Minimalist, Consistent, Effective

Why less is becoming more in the beauty industry and why your skin agrees.

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Close-up of a person using a gua sha tool on their jawline, illustrating inclusive and genderless skincare practices by IMEAN.

Why Skincare Isn’t (and Shouldn’t Be) Gendered

Skincare doesn’t come in gender. It comes in skin types, needs, and science. This week, we’re breaking down why skincare should be inclusive, not boxed in by outdated norms and what that means for your routine.

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Blurred close-up of a pink rose on a white background, symbolizing natural ingredients in Imean Beauty skincare.

The Skincare Standards Behind Every Imean Product

Learn why ingredient safety, transparency, and natural, cruelty-free beauty matter more than ever.

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Black and white portrait of a woman lying down with a creamy face treatment, illustrating skin barrier care from IMEAN Beauty skincare guide.

How to Know if Your Skin Barrier Is Damaged (and Exactly How to Repair It)

Learn how to identify signs of a damaged skin barrier and discover simple, science-backed steps to restore your skin’s natural strength. From persistent redness to increased sensitivity, this guide helps you understand and repair your skin from within.

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Beyond the Surface: IMEAN Ingredients Journey

What does it take to design skincare with meaning? For us, it started with a passport.

From the precision of Munich to the innovation labs of Korea, every IMEAN formula is built on global intention — clean ingredients, sourced with purpose, and designed to work. This is more than a product story. It’s a journey beneath the surface.

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Your Skin Doesn’t Need More. It Needs Mercy

Red, tight, stinging. You cleanse, and it burns. You moisturize, and it itches. Another night, another serum gamble that leaves your skin more confused than before.

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THE POWER OF INGREDIENTS - How IMEAN Formulates for Ultimate Skin Health

Great skincare starts with the right ingredients. Discover how TECA, Vitamin B5 & collagen-boosting peptide work together to repair, hydrate, and strengthen your skin—backed by science, chosen for results. 

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